Out of style? 5 Tips To Find & Create Your Fashion Niche

People say that when you look good, you feel good. One way you can do so is through fashion. Fashion is one of the ways people use to express themselves. According to historians, the art of fashion began when humans started wearing clothes. Since then, our clothing styles have been evolving, and until today, it’s just getting brighter and bolder.

But even though fashion has become widely available and more inclusive for all body types, it’s still hard to find and create your fashion niche. It’s even more challenging for men because their clothing choices are more limited than for women. Thankfully, we now have the internet to help and give us ideas about how to style better.

If you’ve been exploring and trying out various clothing styles but can’t seem to settle on one that you feel comfortable with, this post is for you. Here are five tips to find and create your fashion niche.


1 – Play with colours to help you find the tones that complement your skin.

First, let’s start with colours. Experts say that colours affect our mood, decisions, and appearance. In business, your choice of colours plays a vital role in brand recognition. Huge and established brands are what they are today because they’re wise in choosing colours that people can correlate immediately to their brand.

In fashion, you can do that too. Since each of us has unique features and skin tones, a colour that might look good on a friend with the same skin tone as yours could not look good on you. With men, a nice sage tie might not appeal and complement well with some suit finishes. That applies as well to every other fashion item you’ll use.

So, to find your colour, you must try each colour that is available for you. Mix and match, and play with colours until you find the right shades that enhance your features and complement your skin tone.


2 – Find the clothing pattern and fabric that you’re comfortable wearing.

One styling rule that you should never neglect is comfort over fashion. Many people follow and wear clothing trends they don’t feel comfortable in just to fit in. However, where is the fun in dressing up if you’ll have to sacrifice your comfort just for an outfit that almost everyone wears?

With that, I suggest finding the clothing pattern and fabric you’re comfortable wearing. Some people are known for wearing stripes, polo shirts, or plain white tops in different clothing fabrics. One way to establish a fashion niche that people can relate to you immediately is by sticking to a pattern or fabric you love. 

If you’re into knitted materials, you can start your knitwear collection from cardigans to collared tops. I’m not saying that you should wear knitted fabric head to toe. Instead, try to have a variety of fabrics you like in different clothing styles. You can play around with your style and have signature clothing material that people will remember about you.


3 – Go through your closet and decide which of those no longer fit your current colour, pattern, and material preference. 

Sometimes, it’s hard for us to create our fashion style because we’re stuck with our teenage clothes. Many people still hold on to their favourite jeans and top that they’ve maximally used during their school days. And technically, there’s nothing wrong with that. It’s nice to utilise your clothes as long as you want to–because they’re not disposable.

However, holding on to your teenage dream wardrobe could also be why you can’t find your personal fashion style. Just like fashion trends, your preferences also change as time passes by. That’s why if you can, it’s better to let go of the items in your closet that no longer serve you and no longer fit your style preferences.

Go through your closet and ask yourself, does this printed t-shirt still fit my current style? If you no longer find yourself grabbing the shirts and pants you have in your wardrobe–maybe it’s time to let them go. Just like what minimalism experts say, when you let go of the things you no longer need, you make room for the ones that you do.


4 – Look for fashion styles and influencers online. You might find one that perfectly presents the styling niche you have in mind.

Sometimes, no matter how much you’ve tried and scouted the clothes in your favourite fashion brands, you can still end up with items similar to your current wardrobe. Well, that’s okay. After all, it’s not a walk in the park to find and create your fashion style.

But similar to what I’ve mentioned earlier, we’re lucky to live in the age of social media. Why? Because you can use it to your advantage whenever you need an extra hand. In this case, you can use the internet to look for fashion styles and influencers that present the looks you have in mind. 

Sometimes, no matter how much you try to describe the look you have in mind, it’s not easy to put them into words. Sometimes, you need a visual representation of the ideas you have to apply in real life. And for sure, fashion influencers today can help you with that. You only have to be patient in looking for the ones that match your style preference. 


5 – Never underestimate the value of accessories. Remember, small details can make a huge difference.

Last but not least is to make use of accessories. I know that many people find it uncomfortable to use fashion accessories. Many even dislike wearing wristwatches because they find it awkward when doing simple tasks such as typing and writing. If you relate to that, I recommend looking for accessories that you’re comfortable with and that would elevate your style.

I’m not saying that you should wear all kinds of accessories that there are all at once when going out. Instead, I suggest looking for ones that will make your overall fashion style more presentable. One fashion accessory is enough to change your overall look.

Try adding an accessory if you’ve been trying various fashion styles lately and feel like something’s missing. Most of the time, that tiny piece of jewellery is all you need to complete your look and make it seem effortless.


Finding your style could take time, and that’s okay.

Hopefully, you’ll find my five simple tips helpful in discovering and creating your fashion style. If you feel like it’s been so long since you’ve been trying, that’s okay. Finding your style could take time. For others, a lifetime. But as long as you’re comfortable and enjoying the process of fashion trial and error, take it as a sign that you’re almost there. 


About the author:

Bianca Banda is a writer for Rael Brook, a menswear retailer from London providing quality shirts and accessories in a range of colours, designs, and fabrics, to men across the globe. 


Bianca Banda

Bianca Banda is an ardent writer, aiming to share helpful information and ideas effectively and engagingly.

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